Dear J-
I never fully stated the implied second part of yesterday’s topic, as to the value proposition of Leica gear. Now that Leica-branded lenses are affixed to nearly every product coming out of Panasonic/Matsushita, the brand name has gotten significantly more awareness, and as a result, there’s ever more scrutiny as to the true nature of Leica’s involvement with the Panasonic joint venture.
You have to remember that Leica had a long-standing relationship with Minolta dating back to the 1970s, when several Minolta lens designs were sold with Leica R mounts (stories I’ve read say that the lenses were shipped to Germany for final inspection and testing, resulting in a high rejection rate and products sold worthy of the Leica banner). Leica also have had several on-going relationships with the other German titans of optics, Zeiss (who supplied the design and expertise on the original 15mm reflex lens) and Schneider (ditto for several retrofocus wides, including the two perspective-control lenses and several 21mm wides for both M and R). Personally, I believe that the Leica brandng on Panasonic (and rebadged Panasonics) is useful, but not necessarily to the same standards as Leicas of the past — I doubt that each optical assembly is shipped to Germany for final testing, but similarly, I believe Leica must send some engineers to Japan to oversee design and quality control.
There’s simply not enough of a market to support a massive automated assembly line. And conversely, such an assembly line would be out of place for the quality associated with Leica. So they’re stuck with the reputation of high prices, because they don’t have the market to spread costs over, and high quality, because they can lavish time into optical design, tight tolerances, and quality control. The point is that as a complete lens line, you can generally choose from any and not have to worry too much about casting an inconsistent fingerprint on your photographic work, which is where Leica is unique. The other ethos I find fascinating is how Leica optimize many of their lenses for use wide-open, where other brands may equal the performance stopped down a bit. This jives nicely with how my brain tends to picture things — although that may be a consequence of wearing glasses for the last twenty-five years, the idea of selective focus. If photography is about sharing the way we perceive the world, we tend to gravitate to tools that facilitate that conversion. The pieces are clicking into place. Ironically, I wonder if the availability of Nikkor glass hasn’t facilitated a laziness in my approach to photography: hey, get another lens for that, they’re pretty cheap; instead of: let’s find a way to frame this right — get closer, or find a different angle.
Mike